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Cold outreach that becomes pipeline.

Ownbound runs the outbound motion inside your GTM — targeting, sequencing, execution, qualification, and booked meetings from week one. No recruiting cycle. No ramp. Just pipeline.

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Starts Week one
Model Embedded, not outsourced

What could your startup gain from cold outreach?

Scroll through five slides. Each covers a key pillar of the outbound case — and the live panel on the right updates with every section.

01 / 04 — THE OPPORTUNITY

Three channels. One pipeline machine.

Cold calling, email, and LinkedIn each convert at different rates — but together as a coordinated multi-channel motion, they create the most durable, predictable source of outbound pipeline a startup can build.

Top-performing B2B teams don't choose one channel. They sequence all three, using each where it's strongest: calls for speed, email for volume, LinkedIn for trust.

📞
Cold Call
4–16%Connect rate
2–8%Dial → meeting
✉️
Cold Email
3–12%Reply rate
1–3%Email → meeting
💼
LinkedIn
10–25%Accept rate
3–8%Message → meeting
02 / 04 — THE CHANNEL BREAKDOWN

Each channel has a benchmark. All three together compound.

Running all three channels in a coordinated sequence multiplies touch points without multiplying cost — and top-performing SDR teams show that multi-channel outreach drives 2–3× more meetings than any single channel alone.

📞 Cold call → connect4–16%
📞 Connect → meeting booked10–25%
✉️ Cold email → reply3–12%
✉️ Reply → meeting booked15–30%
💼 LinkedIn connect accepted10–25%
💼 LinkedIn message → meeting3–8%
03 / 04 — THE BUILD VS. BUY TRAP

Hiring an internal SDR is slower and more expensive than founders expect.

The real cost includes base, OTE, taxes, benefits, tools, data, and the cost of your time managing them — typically $9,500–$11,700 per month fully loaded before they've booked a single meeting.

Internal BDR
  • 90-day recruiting cycle
  • 60–90 day ramp
  • $10K+/mo fully loaded
  • Daily management overhead
  • Retention risk
Ownbound
  • Live in week one
  • Pre-ramped execution
  • $5,000/mo flat — no extras
  • You review meetings, not reports
  • Cancel anytime
04 / 04 — THE OWNBOUND MODEL

Embedded SDR means you own the pipeline — not just a vendor relationship.

Ownbound behaves like an in-house team member: mapping your ICP, writing sequences that earn replies, managing multi-channel follow-ups, qualifying leads, and handing over meetings with full context into your CRM — under your domain, in your voice.

  • ICP targeting and list building included
  • Multi-channel sequences (cold calls + emails + LinkedIn)
  • Daily execution and A/B optimization
  • Qualification calls and notes before handoff
  • CRM-synced meeting delivery (HubSpot-native)
  • Weekly performance reporting
COST ECONOMICS

Build internally or plug in Ownbound?

See your true fully loaded BDR cost vs. Ownbound's flat monthly fee.

Internal BDR / month $—
Ownbound / month $—
Monthly savings $—